Along with built-in robotics and full-color direct-to-disc inkjet printing, the Bravo XRP-Blu incorporates two Panasonic® SW-5582 drives to record onto the widest range of optical media, including CD-R, DVD±R (single and dual layer) and BD-R (single and dual layer). Dual-layer BD-R media has a capacity of up to 50GB per disc.

An advanced, sixth-generation robotic mechanism is used to transport discs into the built-in Panasonic recorder. After recording, each disc is individually printed in full-color at up to 4800 dpi resolution. Up to 100 discs can be burned and printed per job from a Windows® computer.

Intended markets include mid- to large-sized companies and organizations including government and military, medical records and imaging systems, banking, insurance, back-up and archival, high-definition video, digital movie post production and more.

“With Bravo XRP-Blu, Primera now offers the absolute ultimate solution for disc publishing,” said Mark D. Strobel, Primera Technology’s Vice President of Sales and Marketing. “This versatile machine burns and prints virtually every optical disc format available, including CD-R, DVD±R in both single and dual layer and Blu-ray Disc single and dual-layer with up to 50GB capacity per disc.”

The Bravo XRP-Blu Disc Publisher is priced at US$8,995 (MSRP) and is available immediately. It is sold and supported in more than 85 countries through selected “Certified by Primera” resellers and distributors who have been factory-trained on Primera’s professional-grade disc publishing solutions.

About Primera Technology
Headquartered in Plymouth, Minnesota, Primera Technology, Inc. is the world’s leading developer and manufacturer of CD, DVD and BD duplication and printing equipment. Primera is known for its Signature® line of CD/DVD printers and the award-winning Bravo line of CD, DVD and BD publishers including the world’s best-selling Bravo SE, Bravo II, BravoPro and Bravo XR-Series Disc Publishers (Disc Publisher SE, II, Pro and XR-Series in Europe and Scandinavia).

More information about Primera, its history and products is available on the Internet at www.primera.com or by calling 1-800-797-2772 ( USA and Canada). Outside of the USA and Canada, call (763) 475-6676 or FAX (763) 475-6677. E-mail to sales@primera.com. In Europe and Scandinavia, contact Primera EUROPE in Germany by phone at +49 (0) 611-92777-0, by FAX at +49 (0) 611-92777-50 or by e-mail at sales@primeraeurope.de.

Notes to Editors: Bravo is a trademark and Primera is a registered trademark of Primera Technology, Inc. All other trademarks are the property of their respective companies. Primera Technology EUROPE is an independent company called DTM Werbung & EDV GmbH. DTM is under contract with Primera to provide sales and support for Primera products under the name Primera Technology EUROPE.