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Primera AP360 Label Applicator | Buy Online

AP360 Label Applicator, Refurbished (Available in US Only)

Primera LX500c Color Label Printer with Cutter | Buy Online

LX500 Color Label Printer, Refurbished (Available in US Only)

AP550 Flat-Surface Label Applicator, Refurbished (Available in US Only)

Up to 500 labels per hour
Applies labels to flat or tapered surfaces
LED display with counter
Extended warranties are not available. Refurbished units are available in the USA only.

Refurbished unit availability cannot be guaranteed. There may be a lead time for a refurbished unit to ship.

Availability: In stock

Product Features:

Operation is simple: place the container in the mechanism and pull the arm to the container and the label is automatically applied. Variable spacing, memory for up to nine jobs, and a counter with built-in LED display are all included. No air-pressure supply is required which can be a significant advantage over other label applicators that require expensive, noisy and maintenance-prone air compressors.

Apply Labels Fast and Accurately

With an AP550 Flat-Surface Label Applicator you'll be able to apply labels at speeds of up to 500 per hour. Labels are perfectly applied without wrinkles, giving your finished products a highly-professional appearance.

AP550 is the perfect accessory for labels produced by Primera's popular LX- and CX-Series color label printers and digital label presses. Together, they provide a complete print-and-apply solution that's ideal for a wide range of small to medium-sized businesses. Roll printed labels by other methods such as flexographic, offset and thermal transfer can also be applied with the applicator. For round containers such as bottles, cans and jars, Primera also offers its top-selling AP360 and AP362 Label Applicators.


  • Easy to use
  • Full range of motion
  • Left or right justification of labels is not necessary; operator can adjust to the most convenient position.
  • High-precision, reliable micro-switch activation
  • Nothing to clean or get dirty; works with virtually any label including clear labels
  • LED display with built-in up/down counter for labels dispensed and applied
  • Universal Power Supply

What is a refurbished product? Find out here!

Extended Warranties are not available on this product.

What's In The Box

AP550 applies labels to one side of flat- or contoured surfaced containers and includes an LED counter and memory for up to nine jobs.

Label Applicators


AP360/362 Manual - Updated 05-19-14 - 1.71 MB


AP360/362 Loading Diagram - Updated 05-24-13 - 37 KB


AP550 Quickstart - Updated 10-17-13 - 2.45 MB


AP550 Manual - Updated 5-26-15 - 2.2 MB Download

AP550 Container Holder Kit Manual - Updated 5-26-15 - 2.2 MB Download

1. What are the prices of the applicators?

AP360: $1,495 (MSRP), factory direct price is $1,350

AP362: $1,795 (MSRP), factory direct price is $1,595

AP550: $2,495 (MSRP), factory direct price is $2,250


2. What are the main differences between the three applicators?

  • Types of containers

a. AP360 and AP362: Cylindrical (able to roll in a straight line – bottles, jars, etc.) Let us test your container if it is not completely round, or if it is tapered.

b. AP550

  • Flat Surfaces (boxes, filled pouches, flat faced containers/bottles, etc.) Watch the AP550 container video
  • Empty pouches or slim containers need to be placed on some type of additional platform to raise the container, as the applicator’s neck will hit the edge of the platform if the container is too thin. Books, wood, foam, etc. are great additions to raise the container.
  • Number of labels applied

a. AP360 and AP550: 1 label at a time

b. AP362: 2 - Front and back label (labels need to alternate front and back on roll)

  • Speed

a. AP360 and AP362: 1200 containers/hour (semi-automatic – operator has to load container,  so this really depends on the operator of the machine as well)

b. AP550: 500/hour (semi-automatic – operator has to load container, so this really depends on     the operator of the machine as well)


3. What types of materials can be used?

Any of the materials we stock can be used on the applicators. If you have another material that we do not carry, we suggest testing the material on the machine to make sure it works.


4. What is the minimum/maximum width labels (including liner) can be?


AP360 and AP362: 1” to 9.4”

AP550: .875” to 4.125”


5.  How does the applicator know when to apply my label?

AP360/362: Uses a physical sensor that moves based on the thickness of the material to sense the label and gap.

AP550:Uses an optical sensor.  This is important when using a clear material as it would require the black registration mark on the back of the material vs. the AP360/362 which does not require this. 


6. Do you offer any financing?

Yes! We have a relationship with PayPal where our products now qualify for their “Bill Me Later” program. It works like this: we write up a proforma invoice for your purchase. You submit it to PayPal for approval. Once approved, you can purchase the equipment from us and get 6 months of interest-free financing. The down-payment amount and monthly payment amount is figured out between you and PayPal. You’ll need to either already have or open a new PayPal account to use this financing.


7.  How large can the outer diameter of the label roll be?

Up to 8” (all applicators)


8.   What is the minimum/maximum size of the containers I can label?

AP360 and AP362: 1” to 9.4” wide - .6” to 6.7” diameter

AP550: .002” to 8” high –  Platform size: max 12”wide x 12.2” long (So container could be longer or wider, but label may not be placed where they want it to if it’s too long or wide)


9. How do I make sure my label is placed exactly where I want it?

AP360: There are guides that move back and forth to ensure your container does not move when applying the label. This also ensures the label is applied without wrinkles.

AP362: Make sure your front and back labels are alternating on the roll. Measure the spacing you would like between the front and back label on the container. You can set this measurement on the machine and save it in the “mode” settings, so you only have to set the measurement one time, for each container. Place your container in the base, and press the foot switch. The front and back labels will be applied by hitting the foot switch only one time.

AP550: The platform underneath the application mechanism can be moved forward and back with the + and – buttons. You can save the setting of the platform for the particular container in the “mode” settings so you only need to set the placement for the container one time.


10.  How many settings can I save? (AP360 does not have this feature, as it’s not needed to apply one label)

AP362: Up to 9 settings (spacing between front and back label)

AP550: Up to 9 settings (platform location)

Container Platform  12” W x 12.2” D [305 x 310 mm] *
Container Height  .002” to 8” [.05 mm to 203 mm] **
Container Shape  Flat, tapered
Label Width  .75” to 4” [19 mm to 101.6 mm]
Label Height  .75” to 6” [19 mm to 152.4 mm]
Label Liner Width  .875” to 4.125” [22.2 mm to 104.8 mm]
Label Placement  Leading edge up to 8” [203 mm] from trailing container edge
Label Roll Diameter  8” [203 mm] (maximum)
Label Roll Core  2” to 3” ID [50.8 mm to 76.2 mm]
Sensor Type Optical Sensor
Electrical Rating  12 VDC, 5.0 A
Power Requirements  00-240 VAC, 50/60 Hz, 60 watts
Agency Certifications  UL, UL-C, CE, FCC Class A
California Prop 65: WARNING: Cancer and Reproductive Toxin -
Weight  24 lbs [10.9 kg]
Dimensions  12” W x 21.3” D x 10.1”–15.4” H
[305 x 541 x 256–391 mm]
Gap between Labels: Recommended: 1/8" - 1/4" ( 3.175 mm - 6.3500 mm )
Label Type: Die cut with waste removed. Black mark or gap for label sensor. Clear labels must have black mark on liner.
Liner Thickness: 2 mil - 10mil (smoothness will affect feeding - a liner that is too slippery or too thin will slip through the drive rollers)
Label + Adhesive Thickness: 5 mil - 15 mil***
Wind Direction Wound out - See Copy-Position Chart (Position 3 or 4 for most containers)
Assembled  USA
* Container may overhang platform to the front and/or either side.
** Containers shorter than .8” (20.3 mm) may require adaptive spacers.
***Pliability/Flexibility/Rigidity of the label is also a factor. If the label is too flexible, no matter the thickness, it can cause wrinkling or it may not pop off the liner when going around the peel edge. Polypropylene, Polyester and Vinyl labels tend to be more flexible that paper labels. If you suspect the label stock is too flexible, it is recommended that the stock and container be tested on the Applicator before making any purchase decisions of label stock or the applicator.