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Print & Apply Your Own Beer, Wine & Spirits Labels

Primera Label Applicator Case Study Video

See how Wander North Distillery in Minneapolis uses their
Primera AP360 Label Applicator to quickly and accurately apply labels
to their gin, vodka and whiskey bottles. 

Save time and money - print your own craft beer and spirits labels.

Printing brilliant, full-color product labels on-demand is fast, easy and affordable with LX-Series Color Label Printers from Primera.

Craft breweries and distilleries of all sizes enjoy the flexibility and convenience of using LX-Series Color Label Printers to produce their high-quality, short-run labels for their bottles and cans.  Whether printing hundreds of labels a day or limited quantities for a special batch, LX-Series makes it easy. Changing labels on-the-fly for a test run or seasonal blend is also a snap. Plus there are no compromises when it comes to quality. LX-Series print the highest quality labels at up to 4800 dpi. print resolution.

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Apply Labels Fast and Accurately with 
AP-Series Label Applicators

Set-up and operation is fast and easy.
1. Set the guides
2. Place your container in the machine
3. Press the footswitch and your label is applied 

The built-in spring-loaded pressure arm makes sure labels are applied firmly and without wrinkles.  With an AP-Series Label Applicator you'll apply labels faster and more accurately - helping to speed up your production and sell more of your products. AP360 is the base model. It quickly and efficiently applies single labels at a time. AP362 is an advanced model. It can apply one or two different labels to a single container. A built-in LED counter and memory for up to nine front-to-back label offsets is also included. 

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Highly Water-Resistant Labels

If water resistance is a priority, Primera’s LX600, LX610, LX910 and LX2000 utilize pigment inks for highly water- and smudge-resistant labels when paired with synthetic label material.

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Beer Can Label Applicator Video

Easily & Accurately apply labels to aluminum cans with
Primera's AP-Series Label Applicators. 


There are a lot of times when we’re doing a very small run, a test batch or special reserve, where we’re not going to print 2000 labels. It just made sense to have our own label printer here. We like to turn things around quickly and by keeping it in house, we get better quality and we don’t have extras. We print just what we need.

Ben Banks
Sovereign Estate Wine
Primera Customers

Primera's mission is to produce technologically superior products that offer a high degree of customer satisfaction and value while conducting business affairs with unparalleled integrity, courtesy and professionalism.

See a list of well-known Primera customers